Who We Are
Born from a Love
of Glamour
Luxe Indulgence Beauty was built on one simple belief — every woman deserves to feel like the most glamorous version of herself, every single day.
Founded
2016
The Founder
Ms. Bei
Growing up, Ms. Bei watched her mother transform every morning with a swipe of lipstick and a dusting of blush. That ritual — that quiet act of self-love — became the seed of something bigger.
After years working in the beauty industry, Ms. Bei noticed a gap: luxury makeup that felt truly indulgent, was cruelty-free, and celebrated women of all skin tones. So she built it herself — starting with one perfect lipstick in 2016.
Today, Luxe Indulgence Beauty has grown into a movement. But the mission has never changed: make every woman feel like the main character of her own story.
"Glamour isn't a look. It's a feeling. And every woman deserves it."
— Ms. Bei, Founder & CEO
Where the Magic Happens
Crafted with
intention.
What We Stand For
Our Values
Cruelty Free, Always
Every formula we create is 100% cruelty-free. We believe beauty should never come at the cost of another living being.
Luxury You Can Feel
We use only the finest skin-loving ingredients — dermatologist-tested, long-wearing, and formulated to make you feel as good as you look.
Made for Every Woman
Our shades, formulas, and products are designed to celebrate every skin tone, every mood, and every version of you.
Sustainably Minded
From recyclable packaging to responsibly sourced ingredients, we're committed to beauty that's kind to the planet too.
How We Got Here
Our Journey
Luxe Indulgence Beauty is born — Ms. Bei starts with one perfect lipstick and an unstoppable vision.
Our Velvet Kiss Lipstick sells out in 48 hours. The glam community takes notice.
We launch the Glam Gaze Palette — our most-loved product to date, with a 6-month waitlist.
Luxe Indulgence Beauty reaches 500,000 customers worldwide. The movement is real.
We expand to 12 countries and launch our full skincare-meets-makeup collection.
Still independent, still obsessed with quality, still making women feel like the main character.
The Luxe Indulgence Beauty team — obsessed with glamour, driven by love.
Ready to Indulge?
Join the Movement
Discover the collection that started it all — and find your new favourite product.